Myntra End of Reason Sale: Complete Survival Guide to Get the Best Deals
What Is Myntra's End of Reason Sale?
The Myntra End of Reason Sale (EORS) is India's biggest fashion shopping event, held twice a year (June and December). With over 5 million products from 5,000+ brands at 50-80% off, it's the event every fashion lover waits for. But without a plan, you can easily overspend or miss the best deals.
When Does EORS Happen?
EORS typically runs for 3-5 days:
- Mid-Year EORS: Usually mid-June, coinciding with summer clearance
- Year-End EORS: Usually mid-December, clearing winter inventory before year-end
Pre-Sale Preparation (Do This 1 Week Before)
- Wishlist your items: Add everything you want to your wishlist so you can buy immediately when the sale starts
- Know your sizes: During EORS, popular sizes sell out within hours
- Set a budget: Decide your maximum spend before the sale opens
- Check Myntra Insider status: Silver/Gold members get early access and extra discounts
- Find coupon codes on DealsBazaar: We publish exclusive EORS codes that work on top of sale prices
Best Brands to Buy During EORS
Premium International (60-80% off)
H&M, Zara, Mango, Forever 21, Marks & Spencer — these rarely go on sale elsewhere but hit massive discounts during EORS.
Indian Sports Brands (50-70% off)
HRX by Hrithik Roshan (Myntra exclusive), Puma, Nike, Adidas — gym wear, running shoes and sports accessories.
Ethnic Wear (70-80% off)
Libas, Biba, W, Global Desi — kurtas, salwar suits and lehengas at their lowest prices of the year.
Pro Tips for EORS Day 1
- Open Myntra at 12:00 AM on Day 1 — best stock, best prices
- Use the app, not the website — it's faster during peak traffic
- Apply coupon codes during cart stage, not at the final payment step
- Pay with a partnered bank card for extra 10% off
What Not to Buy During EORS
Electronics accessories, watches from grey-market brands, and unbranded items often appear on EORS with inflated "original" prices. Stick to branded clothing and footwear where the discounts are genuine.
